Elevate Your Freelance Business with VIP Days or Weeks
HEY - What Are VIP Days or Weeks?
VIP Days or Weeks are intensive, focused periods of time where freelancers work closely with clients to achieve specific goals or outcomes. Unlike traditional project-based work, VIP Days are condensed into a single day or week, allowing for a hyper-focused collaboration that yields rapid results.
VIP Days offer clients a personalized, tailored experience that goes above and beyond traditional project-based work. Clients benefit from dedicated one-on-one attention, customized solutions, and rapid turnaround times, resulting in a superior client experience and increased satisfaction.
I think VIP days can be used for almost any service, though the most places I’ve seen it is in the tech world – website designers, tech support, software and system implementation specialists, etc. I’ve also seen it with copywriters who are writing webpage or sales page copy, course copy, newsletter copy, etc.
It’s easier to plan your schedule around it if you know what day it’s going to happen, or multiple days. It makes you look like a white glove services and a specialist in one specific area, which means you charge rates that are higher.
HEY - How does it elevate your business?
If your services are normally $60/hour and you’d spend 8 hours on a website, which costs $480, you could charge double or even $1500-$3000 for one day's worth of work.
Why? Because you are not working for anyone else and the amount of coordination and logistics needed to get everything by the deadline of this one day are intense. By offering VIP Days or Weeks at a premium rate, you have the opportunity to significantly increase your earning potential. Clients are often willing to pay a premium for the convenience and efficiency of VIP services, allowing you to command higher rates and boost your income.
It IS possible to create your business to just run off of VIP days. I highly recommend listening to my podcast with Sarah Masci, who has created a course for people who want to run VIP days and teaches them how to grow their business to only offer VIP days.