Getting Creative: Building and Tearing Down Million Dollar Businesses with Laura Meyer

Laura Meyer gets real on today’s episode of the $1 Million Tipping Point Podcast. As a business owner who has gone through multiple different businesses, including building out a company to a franchise, she has some advice for someone on growing, knowing when it’s time to shut a business down, how much money she actually took home from a $3 million business, and why she prefers her current coaching business to the others she has had.

Laura Meyer is a bestselling author, keynote speaker and growth consultant to national brands, top influencers and forward-thinking non-profits. As a serial entrepreneur who has scaled seven different six and seven figure online and offline companies over the last twenty years, Laura Meyer knows first-hand about what really works when it comes to growing a company. Laura’s company, JoyBrand Creative exists to multiply the impact, capacity and results of mission-driven organizations. Using her signature growth acceleration system, Laura knows where to look for those small shifts that yield big results, helping national brands and high-growth entrepreneurs create leaps in their businesses as well as certifying other marketing professionals to scale their own growth marketing consultancy with joy.

Notable Moments:

02:53 – How to use AI for non-profits

10:43 – Closing her successful photography business

19:06 – How to work with franchisees when it’s time to close the business

21:13 – Laura offers perspective on a 7-figure business

23:09 – Building and maintaining relationships

26:45 - Most 7-figure businesses are built off of relationships and referrals

29:26 – What’s the difference between a brick-and-mortar versus online businesses

31:58 – Overcome those mental hurdles

38:58 – When is it time to start over?

Mentioned on the show:

JoyBrand Creative - https://joybrandcreative.com/

Vistage – CEO Coaching - https://www.vistage.com/

The Dip by Seth Godin - https://www.amazon.com/Dip-Little-Book-Teaches-Stick/dp/1591841666/